E-Commerce Manager
Key Responsibilities
- Establish and evolve a global digital customer experience strategy informed by customer insights, market signals, and enterprise priorities
- Own and maintain a multi-year digital roadmap spanning current platforms and future initiatives across all business segments
- Modernize and elevate legacy digital platforms into high-performing, industry-leading solutions
- Lead planning and execution for emerging agent-enabled and automated customer experience capabilities
- Partner closely with technology, Salesforce product leadership, marketing, commercial teams, design, and implementation partners to deliver secure, scalable digital solutions
- Guide digital initiatives from early concept through build, testing, rollout, and post-launch optimization
- Act as the primary storyteller for the digital roadmap, progress, and outcomes with executives, internal teams, and customers
- Ensure digital channels deliver intuitive navigation, strong visual identity, and minimal friction across the customer journey
- Assess and continuously improve the effectiveness of the company's digital footprint, positioning platforms as differentiators in the market
- Make strategic platform and investment decisions that directly support revenue growth and margin improvement
- Align agile delivery teams with broader enterprise strategy, ensuring consistency, prioritization, and execution discipline
- Drive adoption, scale, automation, and return on investment across digital initiatives
- Define success metrics and monitor performance using data-driven KPIs and analytics
- Use traffic and usage data to guide optimization, marketing effectiveness, and ongoing platform enhancements
- Partner with commercial and marketing teams to design and execute campaigns that increase digital engagement and usage
- Develop enablement materials, playbooks, and training resources tailored by initiative or business line
- Oversee the full digital product lifecycle, including enhancements, platform evolution, and retirement decisions
- Track competitive and technology trends to identify opportunities for innovation and best-in-class alternatives
- Increase online transaction volume and digital channel utilization through continuous improvement and customer-focused design
Qualifications & Experience
- Strong analytical mindset with the ability to translate customer and market insights into clear digital requirements
- Proven leadership and communication skills, with experience influencing cross-functional and senior stakeholders
- Hands-on knowledge of eCommerce platforms and EDI-enabled customer integrations
- Minimum of two years leading or owning an eCommerce or digital commerce function****
- Must have experience with SALESFORCE
- Ideal candidate will have experience with AI implementation
Education
- Bachelor's degree in marketing, business, information systems, or a related discipline
FAQs
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