Business to Business Marketing Executive
REMOTE: Senior B2B Marketing Leader
My client is launching their marketing function and is looking for a senior B2B marketing leader to build, own, and scale the entire strategy from the ground up. This is a rare opportunity to step into a high impact role where you will define the vision, implement best practices, and directly influence revenue growth at a critical stage.
What you will do
* Build and scale a modern B2B marketing engine across the full funnel
* Own demand generation, inbound and outbound strategy, and lifecycle marketing
* Lead all HubSpot initiatives including automation, reporting, segmentation, and optimization
* Establish strong partnership with sales to drive pipeline, conversion, and revenue outcomes
* Bring hands on subject matter expertise and elevate marketing performance and standards
* Test, measure, and iterate campaigns with a highly data driven mindset
What we are looking for
* 10 plus years of B2B marketing experience in high growth or performance focused environments
* Deep expertise in HubSpot as a core marketing and CRM platform is required
* Proven track record building and scaling demand generation programs that drive measurable pipeline
* Strong understanding of full funnel marketing, attribution, and revenue alignment
* Experience in insurance or insurtech is strongly preferred but not required
* Ability to operate both strategically and tactically in a build phase environment
Ideal background
Successful candidates often come from leadership roles in SaaS, technology, or insurtech organizations where they have built marketing functions or significantly scaled them. This may include a VP of Marketing at a growth stage insurtech company, a Head of Demand Generation at a B2B SaaS business, or a senior marketing leader who has owned HubSpot and driven measurable revenue impact.
Logistics
* This is a fully remote position
* Candidates must currently reside in one of the following states: Arizona, Florida, Georgia, Illinois, Indiana, Iowa, Kansas, Kentucky, Maryland, Michigan, Missouri, Nevada, North Carolina, Ohio, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, or Wisconsin
This role is designed for a builder who wants ownership, visibility, and the chance to create a best in class marketing function from day one while working closely with senior leadership in a fast growing organization.
FAQs
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