VP West Region Sales Lead
Regional Sales Leader - West Region
Remote - Western U.S.
About the Company
Our client is one of the fastest-growing organizations in the employee benefits industry, combining a modern, technology-enabled approach with a strong commitment to exceptional client service. Backed by significant growth and investment, the organization continues to expand its national footprint and is seeking a proven sales leader to drive revenue growth across the Western United States.
Position Summary
The Regional Sales Leader will be responsible for leading and growing the West Region sales organization, driving new business production, developing strategic market plans, and building a high-performing sales culture. This individual will have full accountability for regional revenue performance, sales strategy execution, market expansion, and producer development.
The ideal candidate is a highly successful employee benefits sales leader with experience managing large territories, developing producers, and consistently delivering strong organic growth results.
Key Responsibilities
- Lead the overall sales strategy and revenue growth initiatives across the West Region.
- Manage and develop a team of producers and sales professionals while fostering a culture of accountability and performance.
- Drive consistent new business production and regional organic growth.
- Establish regional sales goals, KPIs, and performance metrics.
- Partner with executive leadership to identify expansion opportunities, target markets, and strategic growth initiatives.
- Coach producers through prospecting, pipeline management, sales presentations, and closing strategies.
- Develop relationships with key clients, prospects, carrier partners, consultants, and centers of influence.
- Collaborate with operations, client service, consulting, and marketing teams to ensure a best-in-class client experience.
- Analyze market trends, competitive intelligence, and sales performance data to inform regional strategy.
- Support recruiting, onboarding, and retention efforts for top sales talent throughout the region.
- Participate in industry conferences, networking events, and client meetings to elevate market presence.
Qualifications
- 10+ years of employee benefits sales experience within a brokerage, consulting firm, carrier, or related organization.
- 5+ years of leadership experience managing producers, sales teams, or regional business development efforts.
- Demonstrated success driving meaningful revenue growth and achieving sales targets.
- Strong understanding of employee benefits, healthcare funding arrangements, wellness solutions, and broader workforce strategies.
- Experience building and executing strategic sales plans across multiple markets.
- Exceptional leadership, coaching, and communication skills.
- Ability to influence senior stakeholders and executive-level decision makers.
- Bachelor's degree preferred.
- Active Life & Health License preferred.
Ideal Background
- Regional Sales Leader
- Market President
- Area Vice President
- Managing Director
- Practice Leader
- Growth Leader
- Vice President of Sales
- Employee Benefits Producer Leader
What the Company Offers
- Opportunity to lead a high-growth West Region business.
- Significant visibility with executive leadership.
- Ability to shape regional strategy and culture.
- Strong support infrastructure and national resources.
- Entrepreneurial environment with substantial runway for growth.
- Competitive base salary, annual bonus, and long-term incentive opportunities.
- Comprehensive benefits package and flexible remote work environment.
Compensation
Base Salary: $200,000-$300,000+ depending on experience
Incentive Compensation: Significant performance-based bonus and long-term incentive opportunity tied to regional growth and business results.
FAQs
Congratulations, we understand that taking the time to apply is a big step. When you apply, your details go directly to the consultant who is sourcing talent. Due to demand, we may not get back to all applicants that have applied. However, we always keep your resume and details on file so when we see similar roles or see skillsets that drive growth in organizations, we will always reach out to discuss opportunities.
Yes. Even if this role isn’t a perfect match, applying allows us to understand your expertise and ambitions, ensuring you're on our radar for the right opportunity when it arises.
We also work in several ways, firstly we advertise our roles available on our site, however, often due to confidentiality we may not post all. We also work with clients who are more focused on skills and understanding what is required to future-proof their business.
That's why we recommend registering your resume so you can be considered for roles that have yet to be created.
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